BEARBRICK (BE@RBRICK)

Bearbrick (styled as BE@RBRICK) is a brand of collectible designer toys created and manufactured by the Japanese company MediCom Toy Incorporated. The name combines the cartoon-style bear figure with a variation of MediCom's Kubrick design. The use of the '@' symbol instead of the letter 'a' is a distinctive visual element of the Bearbrick brand and serves as a trademark for MediCom Toy.